Experience is built on everyday brand and customer interactions. Brands need to create immersive and connected experiences to remain relevant.
Discover how a future-forward content production ecosystem can fuel your everyday content needs for every step of the customer journey with Tag.
YOUR END-TO-END RETAIL CONTENT ECOSYSTEM
Become a part of the 3% by elevating customer experiences across every touchpoint of the customer journey.
With an intelligent retail content production ecosystem, brands can tap into cutting-edge technology integrations, unparalleled insights, intelligently scaled content production, and, crucially, outstanding creative to deliver customer value.
Discover how your brand can leverage creative and experience excellence with Tag. Get in touch today.
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CREATING CONSISTENT BRAND EXPERIENCES
Experience is built on everyday brand and customer interactions, but how do these different interactions come together to create loyalty and drive growth? Check out what Ash Smith, Managing Director SEA at Tag, and Jacky Mak, Brand Marketing Director at Yuu Rewards Club, had to say at NRF APAC 2025 on this journey to create a retail-led content production ecosystem that fuels their everyday content needs and meets rising customer expectations.
DAILY CONVERSATIONS WITH ASIA'S CONSUMERS
Explore how Tag can help you solve your retail content challenges and create a connected experience for your customers. Click to learn more.
Interested in how Tag can help you solve for your challenges?
According to dentsu research, 81% of APAC businesses say they are customer-obsessed. In reality, only 3% are.
LOCALIZED BRAND MESSAGING
To resonate with local consumers, brands must create channel-native content. A one-size-fits-all approach no longer works, and instead, creative content requires unique approaches that cater to each medium's audience and cultural context.
CONSUMER-CENTRIC EXPERIENCE
Modern consumers prioritize experiences over discounts. Building genuine loyalty requires delivering value that goes beyond transactions, creating memorable interactions that foster trust and engagement.
DIVERSE
CONTENT CREATION
Utilizing a variety of creators enhances campaign effectiveness. Engaging with diverse voices allows brands to connect more authentically with their audience, reflecting the numerous segments of audiences that exist in society.
LEVERAGE
TECHNOLOGY
AI and GenAI technologies can streamline content creation and enhance personalization. However, it's crucial to ensure that AI-generated content resonates with consumers, avoiding generic solutions that fail to engage.
OMNICHANNEL
CONSISTENCY
Consistency in branding has evolved from merely visual elements to a more holistic, brand-led approach. Maintaining a coherent brand identity across channels while allowing for localized adaptations is key to successful marketing strategies.